Privacy Policy

Last Updated: November 14, 2025

This policy explains how we handle information from executives who apply for our AI Diagnostic Review. We don't collect data we don't need. We don't share what you tell us. We don't sell lists.

1. What We Collect (And Why)

When you apply for the AI Diagnostic Review, we collect only what's necessary to evaluate fit and conduct the diagnostic:

  • Contact information (name, email, phone) - To schedule and conduct the review
  • Company information (name, revenue, size, industry) - To assess whether we're the right fit
  • AI initiative details (number of projects, blockers, budget spent) - To understand your specific situation
  • Role and authority level - To ensure you have decision-making capacity

We do not collect: Social security numbers, credit card information (unless you engage for paid services), browsing history beyond basic analytics, or sensitive personal data unrelated to the diagnostic.

2. How We Use Your Information

Your information is used for three things:

  • Qualifying applications - We review applications to determine fit. Not every application is accepted.
  • Conducting diagnostics - If accepted, we use your information to prepare for and conduct the 25-minute review.
  • Follow-up communication - If you request it, or if there's a clear next step (e.g., Production Readiness Assessment).

We do not use your information for: Mass marketing, cold outreach, list rentals, or anything you didn't explicitly agree to.

3. Who Sees Your Information

Almost no one. Your application and diagnostic information stays with Alma Tuck AI Advisory. We don't sell, rent, or share your data.

Limited exceptions:

  • Essential service providers: Email (e.g., Google Workspace), scheduling (e.g., Calendly), and payment processing (if you engage for paid services). These providers are bound by strict data agreements.
  • Legal requirements: If compelled by law (subpoena, court order), we'll comply. We'll notify you unless prohibited.
  • Business transfer: If Alma Tuck AI Advisory is acquired, your information transfers with the business. You'll be notified.

We will never: Share your information with other consultants, add you to public case studies without explicit consent, or use your company name in marketing without permission.

4. Cookies & Tracking

We use cookies and similar technologies for three purposes:

  • Essential cookies: Required for the website to function (session management, security)
  • Google Analytics: To understand which pages are useful and which aren't
  • Google Ads conversion tracking: To understand which ads bring qualified applications

You can disable cookies in your browser settings. Disabling analytics/ads cookies won't affect your ability to apply or use the site.

5. Data Security

We take reasonable technical and organizational measures to protect your information:

  • Encrypted transmission (HTTPS/TLS)
  • Access controls (limited to essential personnel only)
  • Regular security reviews and updates
  • Secure third-party service providers (Google, Stripe, etc.)

Reality check: No system is 100% secure. We do our best. If there's a breach affecting your data, we'll notify you promptly.

6. Your Rights

You have control over your information:

  • Access: Request a copy of the information we have about you
  • Correction: Fix inaccurate or incomplete information
  • Deletion: Request that we delete your information (with limited exceptions for legal/financial records)
  • Opt-out: Unsubscribe from emails or marketing at any time
  • Data portability: Request your data in a machine-readable format

To exercise these rights, email privacy@almatuck.ai. We'll respond within 30 days.

7. How Long We Keep Your Information

Applications: If declined, we delete your information within 90 days unless you request otherwise.

Accepted diagnostics: We retain information for as long as there's a potential business relationship, plus 7 years for financial/legal compliance.

You can request deletion at any time. We'll comply unless legally required to retain records.

8. International Data Transfers

We're based in the United States (Utah). If you're outside the US, your information may be transferred here. We comply with applicable data protection laws, including GDPR for EU applicants and PIPEDA for Canadian applicants.

9. Changes to This Policy

We may update this policy as our practices evolve or laws change. Material changes will be communicated via email to active clients. The "Last Updated" date at the top tracks revisions.

10. Contact & Questions

For privacy questions or to exercise your rights:

Email: privacy@almatuck.ai
Postal Mail: Alma Tuck AI Advisory, Springville, UT 84663
Response Time: Within 30 days

Bottom line: We collect what's necessary. We protect what we collect. We don't sell or share it. You have full control. If you have concerns, email us directly.